The Tide Neu is a refresh on the popular Tide model launched in 2015. Staying true to the personality of the original Tide, AARK balances its traditional values alongside new modernized refinements.

With the wave-from hour hand remaining a key feature, this iteration is elevated by revised details such as a streamlined unibody case in a smaller unisex size of 38mm, adjusted dial proportions with raised applied indexes and an improved interchangeable leather strap for easy customization. A trademark triangle crown and unique metal strap keeper act as icons of AARK's unconventionality, while elegant color pairings reference an aesthetic rooted in classically inspired timepiece design.

Driven by a reliable Japanese Quartz Movement and underpinned by premium materials, the Tide Neu is both a perfect dress-watch, or, everyday watch by virtue of its subtle luxury.