Singularity. A nice thought, but even better when it means something. Maybe you want your own watch, not some boilerplate "luxury" pop-out. But maybe this doesn't mean that you've got to strap some showy toy to your wrist just to check the time. The 51-30 is virtually indestructible on the exterior - water resistant to 300 meters, with a ceramic body and a stainless steel skeleton - while containing the most precise mechanisms on the inside. All this in a statement-making design that's entirely modern, yet utterly timeless.

Simply put, these are the highest quality watches Nixon makes. Each one is made to the most exacting standards of Swiss watch makers, is custom built and features the Automatic ETA movement that has been the standard of quality timepieces for decades. The name says it all, and the looks say even more. Watches.com has been selected to be one of a very limited number of authorized online dealers for the Nixon Elite class of watches.