What components are needed to align ourselves in within the compass of time? What is the purpose of being aware of the hour? Giving it thought, just like a compass, the compass watch gives us our orientation. It gives control over our own time; allegorically speaking, a compass of time.

Designer Joel Escalona has deconstructed the traditional compass and re-purposed its parts into a bold design still capable of telling time resulting in the Compass watch. Joel likes to describe his work with three words: pragmatic, humorous, and poetic. This mix symbolizes a unique balance between functionality and aesthetics.

Joel's passion has led him to found his own studio, focused on the daily role of design and creative direction. This has made him aim for an international and multidisciplinary design agency; able to provide contemporary, strategic and technical details concerning product development. To achieve his vision, Joel has worked with several companies, industries and producers in many levels and different contexts. His work is the result of a methodical projection of each procedure, enabling him to enjoy a full schematic view of the creative process, enriching his studio's values and vision, which focus on the everyday applications of design.

The Compass watch has a 37mm unisex case. It frames a black dial with a vibrant blue circular compass bezel serving as the hour hand and the compass needle as the minute hand orienting the time. Minimalist and simultaneously powerful complemented by a supple black leather band.